Cultural Realms

A network for culture discovery and the business of cultural tourism

All Blog Posts (6)

Envisioning Eden: Mobilizing Imaginaries in Tourism and Beyond

*** Sorry for cross-posting ***

Please circulate this new book announcement. If anybody is interested in purchasing the book, contact the author because he can offer a really great limited-time discount offer.

Envisioning Eden: Mobilizing Imaginaries in Tourism and Beyond

Noel B. Salazar

Berghahn Books, November 2010…


Added by Noel B. Salazar on November 2, 2010 at 1:45pm — No Comments

A Hidden Treasure - The Old Mosque (Eski Djamia) in Stara Zagora

Normally as hidden treasures we understand something small, that was buried and hidden from invaders, thieves etc. In this case, the architectural and artistic treasure of the 600-year old mosque is hidden because of political reasons: the place is not “politically correct”.…


Added by Rossitza Ohridska-Olson on August 18, 2009 at 10:30am — No Comments

The Story of the Mezek Thracian Tomb Boar

In 1902 , when Svilengrad and the village of Mezek were still under the domination of the Turkish Empire, Angel Chobana, a local treasure hunter, was digging next to the Mezek Thracian Tomb (then still an mound looking like from outside as a small hill) with the purpose of searching gold treasures. The only object he found was a life-size bronze figure of a boar. He believed that the boar was hallow and was hiding a lot of gold – so heavy was… Continue

Added by Rossitza Ohridska-Olson on June 21, 2009 at 3:00am — 1 Comment

Image of Russia abroad - how to fight the stereotypes?

A question by Elena Ustimova was posted in a group about country branding:

How can the image of Russia abroad be improved?

Dear colleagues,

It is widely known that foreign tourists are sometimes afraid of visiting Russia. I think it is all because of the image that the mass media have created about the Russian Federation.

It is so offensive sometimes to hear such questions as:

1. Is it really so cold in Russia? (no, it's not, Russia… Continue

Added by Rossitza Ohridska-Olson on May 31, 2009 at 6:39pm — No Comments

Country branding - an answer to a thread

In general, you should be right about the similarity between country and, as you say, car branding. This is correct for the most known destinations of car brands. Meaning the consumer or the tourist already has a brand “emotion” imbedded in his mind. The brand was created years, even centuries ago and now can be only a question of money and time to make the purchase or enjoy it. That is valid for France (a culture brand), Mexico (cheap beaches, Indian culture), etc., as it is valid for Mercedes… Continue

Added by Rossitza Ohridska-Olson on October 4, 2008 at 12:50pm — No Comments

An anthropologist's report from Yogyakarta, Indonesia

Disaster blog

Added by Noel B. Salazar on May 27, 2006 at 4:00pm — No Comments

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